Link building can be defined as an art of getting different sites to link to your site to enhance your own rankings in Google. There are plenty of approaches to build links in 2015. A few methods are legitimate or ‘white hat’ while some are ‘dark hat’, e.g., violate Google’s Webmaster Guidelines. There’s no doubt that building good inbound links to your site is not very easy. While some website owners resort to spamming blog comment sections to get their backlinks, this is neither essential, nor will it positively impact your SEO efforts. Continue reading Building Inbound Links The White Hat Way
Top 9 Reasons Your Emails Get Rejected
There are many different marketing ways that can be used to market our businesses. One of these most effective tools is email. It is not just inexpensive, but is readily available. The use of email marketing tools is getting the attention of most marketers as it is the most convenient way to market your brand. In fact, research shows that there are three times more email accounts than Facebook and Twitter accounts combined. Third-party email software such as Makesbridge, iContact, and MailChimp helps business owners manage, target, and track email campaigns. Continue reading Top 9 Reasons Your Emails Get Rejected
3 Biggest Challenges for Today’s Marketing Professionals
Going by the quote of Peter Drucker in the feature image, we assume that marketing is essentially one of the core business functions as it drives growth. However, studies indicate that the very function is not being performed well, and results are not encouraging. In this post, we’ll discuss top 3 challenges for the modern marketing professionals with their solution. The motivation of this post came from the Adobe study, which gave the following verdict. Continue reading 3 Biggest Challenges for Today’s Marketing Professionals
5 Best Ways to Make Automated Emails Feel Personal
It is of no doubt that automating your marketing can create remarkable productivity for your business, making you able to scale your efforts without losing accurateness. However, you don’t want your automated messages to feel automated – you need your marketing to feel personal to create links. This is one of the ways to enhance your brand image and grow business. Continue reading 5 Best Ways to Make Automated Emails Feel Personal
7 Secrets of Success by Brian Tracy
There are seven essential principles that you must practice as an entrepreneur throughout your business life if you are to achieve maximum success. They have been taught and repeated in thousands of books and articles over the years, and here they are.
4 Ways to Get More Business from Landing Pages
Any smart inbound marketer “gets” that once you’ve done all that hard work to get visitors to your website, the next phase is converting them into leads for your business. In any case, what’s the most ideal approach to get them to change over? A properly created landing page is the best solution in this regard. Continue reading 4 Ways to Get More Business from Landing Pages
4 Reasons Why SMBs Need A Marketing Automation System
Marketing automation is expected to penetrate more than 45% of B2B businesses in this year. With some industries (Like Tech and ICT) already showing over 80% penetration, the chances of its further popularity are very bright.
By definition, marketing automation refers to using technology software to market products/services on multiple channels and automate repetitive tasks. From email marketing, CRM, communication, to blog posting and social media management; there are a range of areas where tasks can be communicated. Continue reading 4 Reasons Why SMBs Need A Marketing Automation System