From technology trends to evolving business models and changing consumer behavior, there are a lot of things a marketer has to consider. Digital marketing has experienced a substantial change over the last few years, turning into an increasingly complex medium to manage effectively.
Modern marketing can best be defined as a minefield of new and hard-to-explore experiences. On one hand, you’re dealing with the customers while on the other side, managing teams, hiring new resources, and meeting up company goals. This may result is exhaustion, distraction, and even reduced productivity. One of the best approaches to avoid these kinds of things is proactive learning.