5 Reasons People Don’t Open Your Emails

We’ve all heard the buzz about email marketing and how simple and cost-efficient it is to do. It is true that email marketing helps companies see instant sales from existing clients, and more importantly, it helps to build and maintain long-lasting, reliable relations with your customers. But are you sure that all your recipients are opening their emails? Continue reading 5 Reasons People Don’t Open Your Emails

Send Emails That Gmail Users Don’t Block But Love to Read

Gmail is one of the most popular email clients worldwide, which is full of powerful features. With the growing demand for secure and spam-free experience, Google introduced a range of new features to protect users from unsolicited email. Before these updates, users had the option of either ‘mark as spam’ to avoid unwanted messages or clicking on the suppress/unsubscribe within the email.  Continue reading Send Emails That Gmail Users Don’t Block But Love to Read

5 Things to Consider Before Choosing a CRM Tool

Modern technology has come a long way. Today’s emerging organizations manage client relations and information in various ways. Startups may use Google sheets as CRM in the early stages. However, with the growth of business and increasing customer base, a dedicated CRM tool becomes necessity.  Continue reading 5 Things to Consider Before Choosing a CRM Tool

7 Distinctions between Makesbridge and Constant Contact

Makesbridge is good at what they do, that’s why they are one of the most well-known marketing automation platforms on the Internet. But, they are not the only tree in the forest. There’s actually quite a few of them that offer core functionality a business needs to successfully generate leads and automate their marketing and Constant contact is one of them. In this blog, we will elaborate 7 key distinctions between Makesbridge and Constant Contact. The purpose is just to help you make the right choice before subscription. Continue reading 7 Distinctions between Makesbridge and Constant Contact

6 Steps to Create a Landing Page that Converts

A landing page is a web page that makes you able to catch a visitor’s data through a lead form. Having a good landing page will help you target a particular audience. For example, traffic from an email campaign marketing a specific ebook, or visitors who click on a pay-per-click ad advertising your webinar. So it’s vital to build a unique landing page for each of the offers you make. Continue reading 6 Steps to Create a Landing Page that Converts