We all know subject lines of blogs, articles, and emails are very important; they are the calling cards of your ideas and offers. So the thought of your subject line failing to do justice to long hours of nailing amazing email copy and offers with no return is depressing. Generally, email marketing is famously called the most lucrative marketing channel as studies endorsed its higher return on investment. Some claimed email marketing yields $44 for ever $1 investment. However, this return is possible only and only if you apply the best practices and measure your email marketing success. Continue reading Free E-Guide: Improve Your Email Subject Lines
Makesbridge VS MailChimp: In the Words of Real Life Users and Business Leaders
Choosing the right software/platform for your business is a very complex decision. One has to consider business needs, software utilities, feature set, its scalability, price, and available options before making the final choice. However, there are times when you’ve a short list of iconic names but you can’t make the choice. In many cases, people go for an industry leader or some highly respected name but that turns out to be a flawed decision. The reason; they are either over-priced, or unable to scale with the particular business needs. The purpose of this article is to help marketers make the right choice when it comes to picking up the right marketing automation platform. Continue reading Makesbridge VS MailChimp: In the Words of Real Life Users and Business Leaders
B2B Growth Hack #1: Use Low Cost Global Labor And Google Sheets to Accelerate Growth (Video Tutorial)
If your company hasn’t staffed an offshore team to build a B2B house file and make calls, you should start to consider this as an option. We went the route of a managing a dedicated team versus outsourcing because we saw the long term advantages of investing in skills development and lower turnover. In comparison to call center outsourcing, direct staffing takes more time and effort and reduces call volume. However in the long run, if you’re a B2B solutions provider, developing front line personnel for sharp discovery skills will be worth it. Continue reading B2B Growth Hack #1: Use Low Cost Global Labor And Google Sheets to Accelerate Growth (Video Tutorial)
Makesbridge Education Program: Learn Actionable Growth Hacking Tactics for Free
We are excited to announce the launch of Makesbridge Education Series. Starting on Wednesday, August 26, the program is aimed at giving readers fresh food for thought, building network with industry leaders, providing you a learning opportunity and facilitate you excel in your respective fields. Our mission is to break down common growth challenges, identify practical choices to solve them, and streamline your path to achievement. Continue reading Makesbridge Education Program: Learn Actionable Growth Hacking Tactics for Free
How to Design a Landing Page That Drives Conversion
Given the complexity of multi-channel sales management, the job of a modern website has turned more crucial and sensitive. Visitors land on your site through a variety of online channels; pay-per-click (PPC), organic search, backlinks, promoted content, social media, email offers and print advertisements. Once they land, they have to satisfy the objective of following up a promotion, or purchasing a particular product. If the site doesn’t provide what they’re looking for, visitors bounce. Continue reading How to Design a Landing Page That Drives Conversion