Why have you been unable to reach some of your goals, where many others are doing it successfully? If you aren’t sure, you are certainly not alone in this confusion. As a matter of fact, even brilliant, highly accomplished people cannot always understand why they succeed or fail. The instinctive answer – that you are born predisposed to the particular talents and lacking in others – is only one little piece of the riddle. Actually, many years of research on accomplishment suggests that successful people achieve their goals not because of who they are, but rather because of what they do. Continue reading 7 Things Highly Productive People Do Differently
Importance of marketing automation can’t be overstated. One simply cannot achieve desired speed, efficiency and excellence, without automating certain business functions. However, owing to abundance of the automation platforms, it has become difficult for the businesses to pick up the right and scalable solution. Those in the top line are too expensive for SMBs and those in the middle don’t seem suitable for their individual business needs. Continue reading 15 Things You Don’t Get at HubSpot but Makesbridge Offers
Since the release of Salesforce.com 2015 state of marketing survey, a lot has been written on best practices, trends, approaches, and tips to follow in 2015. It made me realized again that information overload is a serious problem; as it adds more to confusion. In this post, I’m going to share what I’ve been trying to find out in the latest stats and reports. I’m sure that it’s going to help you plan, execute, and manage your campaigns well. Continue reading 10 Ways to Improve Your Marketing Automation in 2015
Marketing automation refers to the utilization of technology and software platforms to market products/services on multiple channels and automate repetitive tasks. Using marketing automation tools, you can easily communicate the intended messages at a given interval without doing anything manually. From email marketing to business intelligence, prospect tracking, website analysis, traffic overview, source tracking, SMS marketing, social media management, lead nurturing, and sales, everything is being done with the help of these automation platforms. The reason for their popularity is simple: they save time, reduce cost, and optimize performance. Continue reading Marketing Automation- An Emerging Industry in the Digital Landscape
Email marketing automation has been one of the key tools of marketing success in the year 2014. According to Forbes, approximately 63% of the companies that have outmarketed their competitors in the recent years have used one or more automation tools. Looking at the B2B marketing campaigns, we see a range of changes and emerging trends; like, a shift from mere email marketing to integrated marketing automation. You can read about the marketing automation industry in the year 2015 in our previous post. Continue reading Best Practices for Email Marketing in 2015
Modern marketing can best be defined as a minefield of new and hard-to-explore experiences. On one hand, you’re dealing with the customers while on the other side, managing teams, hiring new resources, and meeting up company goals. This may result is exhaustion, distraction, and even reduced productivity. One of the best approaches to avoid these kinds of things is proactive learning.