5 Things to Consider Before Choosing a CRM Tool

Modern technology has come a long way. Today’s emerging organizations manage client relations and information in various ways. Startups may use Google sheets as CRM in the early stages. However, with the growth of business and increasing customer base, a dedicated CRM tool becomes necessity.  Continue reading 5 Things to Consider Before Choosing a CRM Tool

Top 5 Things to Consider Before Diving Into B2B Marketing Automation

Your business may desperately need more clients, but you have no clue how to step up your game and get more leads. Many companies today are using marketing automation software, which systematizes and streamlines the marketing process. The marketing automation systems are designed to empower marketers to create sophisticated and engaging campaigns that naturally respond to customer behavior. Continue reading Top 5 Things to Consider Before Diving Into B2B Marketing Automation

10 Commandments to Help Evaluate Your Lead Nurturing

When B2B organizations put their resources into marketing automation technology, “lead nurturing” is usually one of the key things that spurs those businesses to take the plunge. However, a new marketing automation platform may take more than a few months to deploy effective lead nurturing and to provide the impact that marketers and their management want for their business. Continue reading 10 Commandments to Help Evaluate Your Lead Nurturing

Top 10 Business Challenges in 2015

Being a marketer requires to anticipate the future trends, challenges, opportunities, and then bring up a well-calculated plan of action. Since, the beginning of 2015, I’ve come across a range of studies that indicate complexities and opportunities ahead. However, nothing impressed me more than Salesforce State of Marketing Survey 2015. Primarily because it was a collection of multidimensional insight by marketers around the globe. Continue reading Top 10 Business Challenges in 2015

30 Motivational Quotes to Inspire You

Motivation does not last, that’s why we need it on the daily basis. It comes from words, thoughts, mentoring, and developing positive habits. Here, we’ve always tried to give you fresh food for thoughts to boost your productivity, improve performance and achieve goals. Today, we’re thinking of sharing some inspiring words that can have magical effects on our thoughts, actions and performance. Here are 30 inspiring quotes to re-energize yourself.

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4 Ways to Get More Business from Landing Pages

Any smart inbound marketer “gets” that once you’ve done all that hard work to get visitors to your website, the next phase is converting them into leads for your business. In any case, what’s the most ideal approach to get them to change over? A properly created landing page is the best solution in this regard. Continue reading 4 Ways to Get More Business from Landing Pages